Hi there, I'm James 👋

Lead Product Manager who enjoys turning complex problems into simple, scalable products,
from discovery through to delivery.

With a background in product design, I still enjoy sketching, prototyping and testing ideas directly with users.

Product Designer
& Manager who believes in people over pixels.

I solve complex problems,
craft delightful experiences,
and ship solutions that matter.

UX/UI DESIGN

Student Productivity Mobile App

Plus 1

UX/UI DESIGN

Agent Knowledge Management System

Social Media

Social Media

LEARNING EXPERIENCE DESIGN

AR Game Based Learning experience positively impacting Learner Motivation

Cosmic Cards

UX/UI DESIGN

Modernising national logistics through automation

RouteMate

Hi, I'm James! 👋

Lead Product Manager with a product design background, at my best tackling complex, meaningful problems alongside smart, curious people.

Born and raised in Bristol with a six-year detour in Ireland, I’m a husband, dad of two brilliant little humans, and a lifelong boy band fan with confidently questionable music recall.

Over the past 14 years I’ve worked across UK Government and global technology companies, leading products spanning trust and safety, AI-powered internal platforms, fraud, learning and operational performance. I’ve learnt that the best products emerge where user needs, technology and organisational change come together.

I enjoy bringing clarity to ambiguity, aligning multidisciplinary teams around a shared goal, and turning evidence into practical, scalable products. My background in product design helps me rapidly explore ideas, collaborate closely with engineers and designers, and validate assumptions before investing in delivery.

I care deeply about building responsible AI, designing with empathy, and creating products that protect people, empower teams and deliver measurable outcomes.

Curious by nature. Collaborative by default. Impact-focused always.

UX Designer
UX Designer

My experience 💼

Some of the organisations that
I have impacted so far

Meta

Product Management & Design,
Performance Enablement

Twitter

Product Management,
Trust & Safety

Government Digital

Product Management,
Digital Transformation

Facebook

Product Management,
Trust & Safety

Google

Product Development,
Trust & Safety (YouTube)

Royal Mail

Program Management,
Digital Transformation

My expertise 💡

Skills that I use to create
world-class products and solutions

Skills that I use to create world-class products

UX & Prototyping

Rapid prototyping and intuitive design that bring product ideas to life fast.

Product Strategy

Turning ambiguous problems into validated, scalable strategy that drives real outcomes.

I conduct workshops to come up with new ideas and to promote cross-functional ideation.

Product Strategy

Turning ambiguous problems into validated, scalable strategy that drives real outcomes.

Digital Transformation

Streamlining workflows and automating inefficiency to boost cost and operational impact.

Interaction Design

Crafting thoughtful, accessible user journeys grounded in real user needs and research.

To make outstanding UX work, it still needs polished visual design in which I excel as well.

Interaction Design

Crafting thoughtful, accessible user journeys grounded in real user needs and research.

XFN Leadership

Leading and coaching diverse teams, with and without formal authority.

Responsible AI

Building evaluation frameworks and human-in-the-loop design that earn user trust.

My favourite tools 🛠️

My toolkit to success blends product strategy, AI-informed decision making, and design craft

Design

Rapid Prototyping

User Research & Testing

UI/UX Design

Accessibility & Inclusive Design

Development

Agile

C++ / C# / R / SQL

HTML / CSS

Spatial Computing (AR / VR / MR / XR)

Product

Strategy & Roadmapping

Discovery, Evaluation & Experimentation

Senior Stakeholder Engagement

Cross-functional AI Product Delivery

Testimonials 🙏

Don't believe me - hear it
from the others

Don't believe me - hear it from the others

"Working with James was an absolute privilege.

He has a rare ability to balance strategic vision with meticulous attention to detail, consistently identifying opportunities to enhance processes and drive meaningful impact."

Erica S. - Head of Policy, Twitter

"James is an exceptionally talented and innovative builder and one of my personal favorite team members with whom I have collaborated with.

James is a warm, collaborative team member who is an ace at building comradery within a team and developing cross-functional relationships."

"James is an exceptionally talented and innovative designer and one of my personal favorite team members with whom I have collaborated with. James is a warm, collaborative team member who is an ace at building comradery within a team and developing cross-functional relationships."

Erin W. - Product Manager, Meta

"His ability to lead a cross-functional product team was exceptional - he fostered collaboration, ensured alignment, and kept the project moving forward with a clear vision.

His strategic approach and dedication to delivering high-quality product experiences were instrumental in the success of this programme."

"His ability to lead a team of designers and project partners was exceptional—he fostered collaboration, ensured alignment, and kept the project moving forward with a clear vision.

His strategic approach and dedication to delivering high-quality user experiences were instrumental in the success of this project."

Anthony R. - Head of L&D, Meta

"What sets James apart is his engaging style, he doesn’t just provide answers; he works closely with teams and clients to co-create impactful solutions that are both practical and effective.

His ability to blend data-driven insights with real-world business needs ensures that the changes he implements drive measurable improvements."

Aaron B. - Managing Director, Parcelforce

"James is an outstanding Product Manager who cuts through complexity to deliver data-driven, high-impact solutions. He continuously aligns cross-functional teams, leveraging insights to drive efficiency and results.

A natural leader, he brings out the best in every team, ensuring engineers, analysts, and stakeholders collaborate seamlessly!"

"His ability to lead a team of designers and project partners was exceptional—he fostered collaboration, ensured alignment, and kept the project moving forward with a clear vision.

His strategic approach and dedication to delivering high-quality user experiences were instrumental in the success of this project."

David W. - Commander, Ministry of Defence

"I've had the pleasure of collaborating with James, and l've been consistently impressed by his design skills.

His ability to critically assess business and project needs, design and develop innovative solutions to scale our learning and performance support strategy has been a game-changer and deliver business impact."

Natalie T. - Consultant, Meta